Another example is if a woman is say tries to play off the good girl vibe/she will pick a man who looks like a good guy to be her boyfriend.
If a girl is an intellectual she picks a guy who looks like he's smart (he doesn't actually have to be smart) to be her boyfriend so they can look like the smart couple to everyone.
And essentially it seems like women kind of treat men as accessories similar to their shoes, makeup, hair, clothes. Everything has to match.
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