What does "I am falling for you" mean, anyways?

Miss_Desirae
My boyfriend has been saying "I'm really falling for you" quite often lately, and I know that's a good thing, but at the same time, I really don't know what it's supposed to mean. Does it just mean he likes me a lot, is in love with me, or is starting to love me? I think the term "I am falling for you" is sort of vague. I'm really clueless when it comes to this sort of stuff, and so I need things put as bluntly as possible. Lols.
What does "I am falling for you" mean, anyways?
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