Is a brand more important than anything else?

I had a prof who graduated from a 'hard' University. I did well on an exam that she wrote.

I feel so proud of myself, then I realized that what seperated the exam from other exams I wrote wasn't so much that it was so complex as it was that she was associated wit the brand name of that school.

I always felt that the biggest brand we put on ourselves is the University we choose to graduate from.


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