Most Helpful Girl
It'll die out as soon as game-related violence spikes. Someone found a corpse while looking for pokemon near a river, and someone else was attacked. I think it's a really cool concept that will eventually become dangerous, with people walking in secluded areas and trespassing on private property.
Most Helpful Guy
It will last until they realize the game has the depth of a paddling pool. Basically as long as Titanfall or the new starwars game.