Why does it seem like the higher grossing movies at the box office always comes out during Thanksgiving and Christmas time?

Most of the highest grossing movies and sequels always usually come out at Thanksgiving and the Holiday season, or summer rather than just a Random date like some movies do. Is it because thats when theaters typically see more business?
Why does it seem like the higher grossing movies at the box office always comes out during Thanksgiving and Christmas time?
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