What is going on with my hair colour?

AlexanderAnttila
I have noticed that even though I am blonde, in certain lights my hair will appear almost ginger, especially in photos. I also have red beard when I grow it out. My father was a life-long blonde but my also blonde mother has mentioned that she was red of hair when young. Has this resulted in my hair being schzisophrenic? xD

Is it normal for hair to alternate between shades at this level? Does anyone know why it is?
Blonde as can be.
Blonde as can be.
Red beard.
Red beard.
Blonde.
Blonde.
Reddish.
Reddish.
What is going on with my hair colour?
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