Why do dark skinned people refer themselves as brown?

Anonymous
I am dark skinned myself and I am not ashamed of it. The thing is I figure that many dark skinned people that I know refuse to accept the fact that they are dark skinned, not brown or light brown. I know brown can be in the dark category too depending on the shade but these people claim themselves to be on the lighter side. I can’t believe in this 2020, people are still struggling to accept themselves for who they are and let colorism define them as a person.
Why do dark skinned people refer themselves as brown?
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