They do like personality features. But the most important ones to them are indicators of status. Confidence, humor, charisma. So its still all about status with them even when they claim its about personality
Depends what type of girl she is. If she's a golddigger she looks at your wallet. If she's a SJW she looks at your skin color. If she's a an intelligent sensible person she looks at your personality aswell as your appearence.