Most Helpful Guy
Some people, both ladies and gents, are driven by feelings, meaning they want to feel good and want others to feel the way they believe it works better in that moment. Feelings are easily manipulated by words, hence the effectiveness of lies. It's just a mean to an end
On the other hand, there are also people driven by thoughts, who will either value honesty and speak their minds or understand the logical advantage of well constructed lies and lie anyway
Most Helpful Girl
Men do that as well and everyone has their own reasons for doing so.