Why do this? The ones where the guy is partying or with scantily clad women makes them look like a bunch of douche bags. Pass.
The ones that are blatantly old or fake or in a group of people I pass right by too. If I don't find a guy attractive or can't even see his picture, I assume he is unattractive and I won't even read his profile.
Sure personality goes a long, long way but you need physical attraction too unless you are just looking for a friend, and I don't mean the kind with benefits.