Why are some men cowards?!

I met a guy a few months ago and we hit it off, chatted online, he gave me free tickets to his shows, seemed like we definitely had something. He asked me out for a drink, we had a great time and things continued like that for a while. Then out of the blue he went cold, didn't respond to my message online, and about a week later same thing happened. Unsure of what to do and of how he felt I text him asking if he wanted to grab a coffee sometime and he didn't even bother to text back! That was 2 days ago! Why are some men such cowards, like a simple no would've been enough, instead it's mixed signals for months and when it comes to actually manning up he chickens out! And they say women are hard to understand!
Why are some men cowards?!
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