Using social media to attract your crush's attention?

Anonymous
So I just read an article about the power of social media in catching your crush's attention and how it can also help to subsequently spark a relationship (via interactions such as "likes", "views", "adds", "comments" and messages).

What do you think is the best way (as a girl or a guy) to subtly grab your crush's attention via social media? Where is the line between being so quiet that they don't know you exist vs coming on too strong? Which social media platform do you think is best to help build a connection with your crush and why? I'm very interested to hear people's opinions on this!
Using social media to attract your crush's attention?
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