Sticky situation at work with coworker, advice?

I just started a new job 4 months ago. I started working with this guy. He's very funny and I enjoy talking to him. Some time after talking, I developed a crush on him. Did not want it to turn into anything. Didn't want him to know, just a secret crush no harm done, right. I guess I did a horrible job because he called me out on it. Things were all good, but he started to flirt with me, and last week it was in a sexual way. Really implying he has been checking me out. I have a little devil on my shoulder who have entertained the thought, but reliable little angel knows its only trouble. I'm going to listen to her. I don't want to make work awkward. How do I tell him I want the flirting to die down.
Sticky situation at work with coworker, advice?
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