I like that it’s democratized and not run by big business. But I really don’t get it.

I like that it’s democratized and not run by big business. But I really don’t get it.

Let's give them their true name "advertisers" or "salesmen" because that's what they are. You have to earn a right to influence people through building up years of experience not just opening a YouTube channel.
Really it's just a way for companies to bypass advertising regulations. You can get influencers to make unfounded or even illegal claims that wouldn't be allowed through normal adverts.
Well I guess I started spiking my hair with hair gel because I'd seen famous people wear the style first, wasn't it like the '90s into 2000s 😁
No. I don't need their help to know what I need and want.
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