Beauty Blogger YouTube Scam!

[Anonymous]

I have been obsessed with makeup bloggers on YouTube, and after 1 year of following their advice, reviews, and commentary; here are a few things that I've learned.

1. Most likely sponsored

I know that one must proclaim if the video is sponsored, but it feels like even bloggers that claim that nothing is sponsored, have some sort of affiliate link where they recieve a percentage of sales.

2. Free products

Gurus have products sent free to them, there comes a point where a company would most likely not continue to send free products to a guru that talks down about their product... so again biased reviews.

3. Swatches are unreliable

Just like the scandal with Nikki Tutorials, whose pallette had incredible swatches on her channel, but was absolutely terrible in person...

4. Reviews are over hyped

Even if a guru is reviewing, a product can be overhyper due to sponsorship or affiliation. At the end of the day, you don't HAVE to have the newest $57 foundation.

5. Market what pays

Honestly, if a brand is paying you- then you'll focus on that particular set of products. A lot of YouTube bloggers seem to keep pushing the same product over and over in their tutorials, as if to embed purchasing this.

[Darkfairie17]

I've noticed this too!

I'm not a makeup guru by any means. But I follow a lot of beauty bloggers (vloggers?) and I find this to be the case.

The trick is to find one's who are actually legit who aren't just trying to aggressively push products.

You are absolutely right, you DO NOT need to have the new $57 foundation. Most people are fine with just using a cheaper brand that works for them. Unless you want something which is super high quality or you have skin problems. I have acne, so I have to be careful what I use.

I typically by drugstore makeup (... I know, but I'm cheap! :P) and I was finding the foundation I was buying for $8 (this was back in high school), only lasted like 20 minutes.

So I switched to a $20/$30 foundation and my life has been so much better!

But I also found that when I started to take better care of my skin, when I found products that actually worked well for my skin. That I didn't need foundation on a regular basis.

I have found some of the stuff suggested does actually work for me. But I always just take people's suggestions with a grain of salt. Everyone is different, and every product won't work for every person.

[John_Doesnt]

Sometimes I wish I had a nice pair of tits, just so I could get paid to go on YouTube and talk about pointless stuff all day.

[TheKingofBBC]

Duh. Beauty bloggers make over 6 figures a year. It's a lucrative business and this was even talked about a bit by college humor in a satire.

https://www.youtube.com/watch?v=36jPIdNntcw

It's no different than instagram models who make anywhere from 6-7 figures a year.

[COCOCHANEL]

who pays the instagram models?

[TheKingofBBC]

@COCOCHANEL SPONSERS.

[COCOCHANEL]

oh ok

[SovereignessofVamps]

Funny vid.

[vishna]

Yea, really dislike the downfalls of the beauty community. My least favorite thing is not that they get products for free to review, it's when they get a product, make a video about using it but have only had the product like a week esp for skin care, that's just not enough time to see if a product actually is altering the skin.

[xXiTacoXx]

Many things have actually worked for me that were in beauty blogger video's. Especially those for natural hair and dark skin friendly make-up//skin care. Maybe the specific YouTubers you were watching were just crap? o. o

[luvstoned4him]

Some work , not all. Then again it depends on the kind of skin you have and what you can tolerate. I find products that have been made my doctors , that are test and try tend to work better for me.

[realperson02]

Agree with you. This is happening in the men's grooming videos on YouTube.

[Anonymous]

I actually wish people would boycott these videos. I don't like the feeling of making people rich for getting on cam and promoting some crap they're already being paid to promote

[COCOCHANEL]

yeah i never buy brands i've seen in tutorials

[lime_rampljuset]

I only watch music related videos on YouTube,

[AlwaysBelieving]

I don't think it's just beauty products.

[Anonymous]

that's right