Why would a guy friend be touchy-feely/flirty but won't make a move?

Anonymous
and admit to the girl that he likes her and wants her to be his girlfriend? he shows all the signs of interest... compliments her, touchy, flirty, asks her questions, hangs out with her, etc.

so if he's confident enough to initiate touch... why isn't he confident enough to progress things and make a move? it makes it seem like maybe he isn't interested then, right?
Why would a guy friend be touchy-feely/flirty but won't make a move?
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