What's with the poop wars in India?

I just saw a video of a crowd of Indians throwing poop at each other like some food fight and people were cheering like it wasn't the first time they all crowded up to throw poop at each other what the hell is going on in India? And whats with the poop wars? 😂

I just want an explanation cause there's ways to fertilize plants with poop without throwing it at each other 💀
What's with the poop wars in India?
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