Skin tone preferences: why are dark skin preferences okay but not light skin preferences?

Please save your "everyone is beautiful in their own unique way" and "beauty is in the eye of the beholder" talking points as we all know this but that's not the point of the question here so please stay on topic.

I understand that it's been instilled by Society and the media of the ideas of European beauty standards meaning that lighter skin and European features are considered more attractive than dark skin as we are all very well aware of this I get it. But I just do not understand as to why it is wrong for someone who has fair skin to express self love regarding their physical appearance and their skin tone I'll give some examples of the double standards that I am speaking of.


Dark skin woman: "I love my beautiful chocolate skin and my melanin is popping, I love being dark skinned"

Society:πŸ‘πŸ‘πŸ‘πŸ‘πŸ‘πŸ‘

Light skin woman: "I love my beautiful light skin my fair skin is beautiful I love being light skinned"

Society: "YOU ARE PERPETUATING COLORISM AND YOU ARE VERY SHALLOW ALL SKIN TONES ARE BEAUTIFUL SHAME ON YOU!"

Its such a double standard to know that it is only okay for one skin tone to be embraced and uplift over the other and light skin people are not allowed to love ourselves we talk about equality but don't want to be equal.

You're not allowed to love yourself if your light skin and have beautiful soft silky hair you are only allowed to love yourself if you are dark skinned with other features it is so unfair why is this?
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Also me personally as a light skin woman, I truly have a preference for a lighter skin I think it is more beautiful and yes I do think all skin tones are beautiful but I have a preference for lighter skin. And please do not leave comments saying things like "skin tone shouldn't matter" or anything off topic let's please stick to the subject.
Skin tone preferences: why are dark skin preferences okay but not light skin preferences?
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