To be blunt it makes you look like a cold bitch, like a crazy bitch and like a trashy whore. A lot of guys are into crazy/evil chicks which explains why some guys think it's sexy. But it doesn't change how it makes you look.
I hate when girls do that. It looks too... I dno... like a corpse. Kind of like you are ill or even dead. I feel sick when kissing girls who go for that style. It gives the impression that you're a cold person and some kind of emo weirdo. I just hate it. Whenever I see girls like that it reminds me of the film Corpse Bride. The girl in the video is very pretty but that make-up just ruins it. Please don't do that to yourself.
My skin complexion is... let's say very fair and I do use dark lipsticks. Make sure to cover potential dark circles, have something simple for both your eye make up and the rouge you will use. Go for black mascara with some light beige eye shadow to create an intense and awake but not too much look, do not color your downer waterline or your lower lashes. You can conture your cheeks a bit and have your dark red or purple lipstick. Make sure to get the right shade and for it to be matte if you want to wear it in everyday occasions. Hope I helped!! ^^
I like make up and this look seems to be nice. But please don't wear it to work. I don't think it's appropriate and looks professional. Unless you work at a place where at fashion industry or art or something. You know what I mean?