Does anyone else hate celebrating Valentine's day?

I feel like it's a made-up holiday to just take more money from us. Maybe I'm skeptical, but I'd rather just celebrate my loved ones all year round rather than just be forced to get chocolates/flowers or go out to dinner in a crowded restaurant on a specific day.

Thankfully, my wife is in the same camp as I am, but I know for guys they really get the short end of the stick on Valentines Day. So do you like celebrating it or not?
Does anyone else hate celebrating Valentine's day?
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