Why would a guy not want hook ups?

I don’t mean hook up. I mean to be hooked up with cool things. I have a crush who I told I could help him get hooked up with some cool connections and he flat out has ghosted me! I don’t know why! Everyone likes some cool things. And I’m willing to hook him up but he clearly does not care or want it! Why not?
Why would a guy not want hook ups?
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