Can the color of skin change through generations?

If a dark skinned or light skinned group of people would go and live in a different place (dark skinned people going up to Nordic lands and light skinned people going to Afrika) Would their skin color adapt through generations and become just like the one of the natives even if they stayed always within their group not mixing with any other.

Could their facial features even change and make them just like the native population.

Can the color of skin change through generations?
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