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New packaging, new product, same price. Historically, it's common for brands to shrink the size of their products rather than increase prices during economic downturns. This way, brands are still able to save money while their customers are less likely to notice that their dollar isn't going as far.
**Seeing My Favorite Lysol Cleaner The Other Day Shrink even 20 Ounces, Prompted Me To Post This. Same High price!!! Any Thoughts? xxoo
Of course this is happening. Blame P&G. They started years back with the 13 ounce pound of Folgers' coffee! Then mayo went to 30 ounces. Peanut butter went from 18 to (in most cases) 16.3 ounces
96 ounce "gallons". 54-56 ounce half-gallons. Bleach has gone up 500% in the last 4 years due to shrinkage of size yet higher prices. Pasta sauce went from 32 ounces to 24 ounces in 2 ounce increments. (The rule of thumb for companies was never to make more than a 10% change at a time.)
I used to buy 32 ounces of lemon juice for $1.00 at Dollar Tree. Now, the 1/2 liter (16.9 ounce) bottle is $1.25, or 236% of the old price.
And so on an on.
I now make my own pickles, my own pork sausage patties, all my own pasta/potato/calico/bean salads, etc. just to break even. A Costco chicken gets us 10 meal servings of protein for 50¢ each. PS- That hasn't gone up, folks.
@Massageman I Make My Own "LYSOL"lolxxoo
I've been noticing this for several years. Most of the time the packaging stays the same but they put less product in the package. It's really getting out of hand. The food doesn't go as far as it used to.
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of course, have you seen the soda cans in USA... almost the size of those in Europe. However, those in Europe are more expensive... so we have more inflation to go.
It's kinda good because USA was becomming "biggie sized"... very fat and sick. We need to be more poor, more hungry... but to channel that pain into productive energy rather than hurting each other.
it's a tough change... humans don't like "losing stuff". hardest thing to do is steal from others what they think they have. easiest method is inflation... slowly... and that's what is happening.
long ways to go. Soda is a luxury, as is chocolate, wine, steak, flying around. the world will shrink for a lot of people. In some ways, it will be better, but won't feel like it. the worst of it is people kicked out of homes into steets or under the govts housing as they lose their land. That's the sad one.
But we will keep voting and supporting stupidity, global policing, inflation, etc.. so it's guaranteed, get used to it and get used to your SS check not covering even the cost of rent.
It's called "shrinkflation" and I've noticed it for about 10 years at least.
I fucking hate it.
That said, there will come a point when shrinking packages just cannot realistically occur anymore for a variety of reasons.
But, I agree with @lightbulb27 that it is "kinda good" because we were biggie-sizing everything. The idea is sell more and with less packaging. For food, that was problematic and a major reason why people are getting fat. So, with smaller sizes (and still the same price), getting less "crap food" is better for everyone.
It's a common practice. As the cost of materials, shipping and wages go up, companies need to maintain steady profit.
Companies will sometimes keep the same size variant of their product however the cost will increase. By consequence of course then people are going to react negatively.
At that point they resort to giving you a variant of the product at the same/similar price to the previous one, but in a smaller size that's equal to the current cost of of the product by volume. Of course, people will also react negatively since they see the same price but with less product.
In reality it's really a lose lose situation as far as marketing is concerned
Yes, the greedy overlords are continuing to steal from us.
It is because increasingly public school don't educate. Instead, they indoctrinate. Therefore, the current generation are dumber than their parents, who, in turn, are dumber than their grandparent.
Companies want to maximum profits. The can do that by 1. raising price, 2. lowering quality, and 3. shrinking packages. They do all three but now they lower quality and shrink packages more than the past because the current generation is dumber than their parents and grandparents. Especially their great-grandparents, being far more intelligent, would not have been fooled. Therefore, shrinking packages and lowering quality was not done as often.
Its a simple concept really. People are very sensitive to changes in prices but does not pay as much attention to the weight or volume of the product. With both competition and inflation reducing the profits it inevitably becomes necessary to increase the price on a regular basis to maintain the same value and since people prefer buying less than paying more that becomes the normal way for corporations to go about it.
The corporations is as such only giving the consumers what they want. If you have a problem with that then you should take that up with the regular customer who struggles to understand the concept of increased costs.
You know what this reminds me of? Buying a regular soda at the dollar store & buying a big ol' jug of soda at the dollar store. I often thought that was weird that you could buy one that fits in your hand & pocket, but you could also buy one that's heavy & takes 2 hands to hold, both for a dollar. But to answer your question, yeah, that's messed up. I'm sure if it was food, I'd still be hungry & need to buy more. That's wrong that it's the same price because with it being smaller, you'll feel forced to buy 2 anyway. Heck, hypothetically speaking, even if it costs less, buying 2 of something would cost more than the original price of one I bet. That's greedy.
Yes, that's correct. This strategy, known as "shrinkflation," allows brands to maintain the same price point while reducing costs by either shrinking product sizes or using cheaper materials for packaging. It's a subtle way to cope with economic downturns without overtly raising prices and risking customer backlash.
Ohhh! Please... they renewed the formula! now, just a little bit of it goes a long way! It is all bullocks to me if you ask. In many cases, they just make unnoticable alterations in formula and resell it for a higher price when you take the amount of product you pay for into consideration.
In Switzerland things are pretty good with food and prices. Prices do go up over time but at a more or less normal rate. And The shrinkage hasn't happened. Except when coca cola tried to shrink the small bottles and keep the price the same. But people stopped buying them at a big enough rate that they actually reversed it so that was nice.
It's coming practice but it's bull crap. It's not right in my mind. Either raise your prices or tell us somehow that sorry we have to make the container smaller. I get you have to make some changes sometimes to make money but some of these changes I think are just them trying to screw people and make more money.
As the government spends more money the smaller products will get. I am waiting for shrinkflation to hit Charmin. They discontinued making double rolls during the pandemic. But the Mega rolls are too big for my toilet paper holders as mine a recessed into the wall.
I'm not sure what companies are supposed to do? With the economy out of control, the cost of product going up, combined with the higher minimum wage. The companies have to make a profit.
I pay attention to the cost per ounce anymore not the cost per package, most stores here post the price per ounce on the shelf.
In uk it is called shrinkflation. Bought some Mt Kipling battenburg treats the other day. Two bites and they're gone. So small.
@Jessica405 I Saw That Term Being Used Here, Too, I Think and Sometimes in The UK, My XPartner Tells Me a Run on Products like at ASDA. xx
I hate when they're really sneaky about it. Like when a jar looks the same size but there's a big indentation in the bottom, so it holds less.
Maybe you stumbled onto the reason that the schools don’t teach math anymore! Young people cannot even do math with pencil and paper. Let alone mental mathematics! Oh. Wait a minute! What is a pencil?
It depends on the product. With many items the actual product is the cheapest, almost irrelevant, component.
I read that a can of "Red Bull" costs nine cents to produce. The real cost is marketing and distribution.
I still remember when they did that to ice cream years ago.
That was when I pretty much stopped buying it.
That's it, everybody out of the pool.
Sorry to hear that.
It's like the big box of chips that is about the size of a single serving size bag.
How much freaking air do they need for shipping? You still end up with crumbs in the bottom of the bag.
Back when I was young the bags were full and the chips were fine.
Yes, even President Biden has noticed. What never occurred to him however was that he is the one that is causing it
That way they can say prices are barely up ;)
Yeah but they can say "it's only a dollar more than 4 years ago" whereas the per serving/per oz/whatever is up 200%
yeah but it's a great economy! they talking heads tell me that at least once a day
They're going to "great economy" a lot of people into eating cat food. Oh wait, have you seen cat food prices...
Yeah definitely with soda bottles and ice cream containers, plus you pay more for less. Maybe it’s their plan to make Americans lose weight, lol
Yes shrinking packaging is really pissing me off.
The result of high inflation. The governments steal money from our pockets.
The real con is that when there's a recovery in a few months they won't increase the size again.
And Biden thinks by giving them a verbal scolding he's going to get them to change their ways. What a joke.
lol!!! He IS A JOKE, @Jamie05rhs xx
Indeed! 👍
Serving size is quite large in the US compared to other countries. It’s in our culture to eat more. So I think this only helps.
Capitalism in this country is failing and failing badly. Eventually, even people who are in favor of it are going to notice this.
They’re basically trying to hide a higher price and hoping to get us to buy more.
Yes in order not to charge more they have to give you less.
@nawtee_me Have You Food Shopped Lately? I am Guessing More on The French Quarters. lolxx
Chocolate bars are now tiny
Remember yorkie bar
They used to be huge
In the 90's, my teacher showed us that the Food in bags of Chips and/or Cereal boxes contained only 50% of the food product, the rest were filled with air. I got used to it. It's probably worse now, but hey, good observation.
Think Joe Biden
They did shrink
Shrinking and Raising the price.
Shrinkflation is everywhere.
Okay it's just not me. After covid I have realzied that the quality and quantity of anything I purchase has went down substantially, to the point that it's pathetic.
Yes, it's called corporate greed.
You answered your own question.
Reference democrats.
And getting more expensive.
Yes this is deceiving
rip off culture it sucks
It's called shrikflation
It seems to have happened sense I was a kid. Tha packaginhbgets bigger and the product gets smaller.
Yes consumers are definitely being gouged
Yes it is and it is a disgrace
Why do you people eat that garbage anyway?
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