What to do if you feel someone is pulling away?

I have been on two dates with a guy I know IRL. We messaged all day and night. He is slowly showing lack of interest and makes excuses not to meet up. I feel frienzoned, so i even asked if he'd like to take our dog's out together, but he just said he would, but can't as his friends take up his time. I thought we were friends, so he obviously does not view me as a friend 😥
What to do if you feel someone is pulling away?
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