
A service station in Russia got more than it bargained for this week when men donned bikinis and fancy two-pieces to take advantage of a free fuel offer.
The publicity stunt, dreamt up by managers of the Olvi service station in the city of Samara, involved free fuel for customers wearing bikinis, in a bid to lure bikini-clad women to the business.
What management didn’t expect was that local men would also take up the offer, joining their female counterparts in skimpy attire to fill their cars with free petrol.

The scenes were especially unusual for Russia, where non-traditional gender representations arouse considerable controversy.


“Putin definitely won’t like this,” wrote another.
While one simply quipped: ‘Bikinis they wanted, bikinis they got.”
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