What happened to the guitar solo?

OtterMan68

The 60s. 70s, and 80s had plenty of popular songs with guitar solos and memorable riffs.

There were "guitar gods" like Hendrix, Clapton, Gilmour, Beck, and Van Halen

Then in the 90s, guitar rock seemed to wane in popularity and guitar solos started to disappear from popular music.

What happened? Why aren't they as popular? Why are there no new guitar gods?

What happened to the guitar solo?
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