Does boy bsf like me or just being a friend?

i’ve given up trying to figure out my guy best friend. we’ve known each other for 4 years so we are pretty comfortable with each other. but recently after being apart for a while (distance) we met up and ended up cuddling snd he gave me a massage. since then he’s been very complimentary (tells me i’m beautiful, cute, etc). we snap a lot too and we are each other’s number ones. he even said he would have offered to pretend be my boyfriend when i said i was constantly getting hit on at work. you would think he would like me but he won’t make a move! on top of that he’ll send me goofy photos of himself (tongue out, funny faces) and sometimes in his snap i can see that he’s snapping me while on the toilet, but just showing his face. wouldn’t he care more if he liked me? and occasionally i’ll get the black screens but that’s only at night and he’ll snap a full face right after. i’m just getting crazy mixed signals from him.
Does boy bsf like me or just being a friend?
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