Why does he keep bringing up my feelings for him?

I’m seeing a guy casually, with hook ups every week or so. He and I agreed this was a casual thing, no relationship but we were friends first and it seems like he won’t talk to me about normal friends things anymore, only about hooking up. He knows I have feelings for him, and he’s told me he doesn’t have them for me but acts randomly like he does or goes WAY out of his way to over compensate to show he’s not attached. I had this fantasy about sharing him with another girl but as soon as I asked for certain rules like no kissing he will say things like “ see, you’re too attached.” I don’t throw his lack of feelings in his face or tell him I care, I keep this casual. So why is he constantly pointing out that I have feelings for him? I neither confirm nor deny when he says this.

Why does he keep bringing up my feelings for him?
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