McDonald's::Is "I'm loving it" correct grammar?

Yuki_JPN

Explorer Age: 25

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Bhragu Follow
Xper 7 Age: 28

+1 y
399 opinions shared on Other topic.

"I'm lovin' it" is incorrect if you go by the grammar rules. It should be, "I love it". People think it's correct because this has been the tagline of McDonald's for decades now. Even if I turn out to be wrong, I am sure that the way McDonald's tagline conveys the meaning is not an effective way.

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- Bhragu
  
  +1 y
  *effective way of writing English.
  
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Toad-1 Follow
Guru Age: 42

+1 y

https://i.imgflip.com/2e3e0y.jpg

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- Yuki_JPN
  
  +1 y
  ok,,,,
  
  Reply

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GetzRekt Follow
Yoda Age: 48 , mho 54%

+1 y

It's a false statement anyway, nobody 'loves' McDonalds. How can you love what is essentially horse shit in a bun?

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FýrdracaDócincel Follow
Guru Age: 28

+1 y

Yes it is.
But please.. if you end up becoming one of THOSE people, I will personally travel over there and we'll do a little roleplay wherein I am the father, and you just got a B+ on a quiz. ^_^

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ryancg Follow
Explorer Age: 33

+1 y
361 opinions shared on Other topic.

Yeah. "I'm" is just a contraction of "I am". And "Lovin'" isn't technically a real word, but it's accepted as sort of slang for "Loving". So, it's literally just "I am loving it."

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jimyee Follow
Guru Age: 39

+1 y
1.6K opinions shared on Other topic.

"Lovin" is a slang shorthand for "loving". Other than that it's fine grammar.

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genericname85 Follow
Master Age: 40

+1 y
9.3K opinions shared on Other topic.

i mean i guess it refers to the active and ongoing process of loving the thing you eat while you are eating it XD in this case it's correct.

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TallAnon Follow
Master Age: 30

+1 y
3.2K opinions shared on Other topic.

Compare it with a different sentence.
I am doing the dishes.
I am doing it.

I am loving it.
I'm loving it.

The next step is using slang, so technically it's not correct.
I'm lovin' it.

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Supermosh1990 Follow
Guru Age: 35

+1 y

Yes it sure is. Practice in front of a mirror if you want to say it.

1

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DoctorWize Follow
Xper 6 Age: 43 , mho 51%

+1 y

This is a great grammar saying, yes.

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LisaLisa89 Follow
Guru Age: 36 , mho 61%

+1 y
939 opinions shared on Other topic.

No, it isn't being correct.

1

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monkeynutts Follow
Guru Age: 46

+1 y
2K opinions shared on Other topic.

It will do, the message is comprehensible.

1

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aestheticsofty Follow
Yoda Age: 26 , mho 33%

+1 y

Yes.

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alice55 Follow
Master Age: 29

+1 y
4.6K opinions shared on Other topic.

I don't think so

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kaskas19 Follow
Yoda Age: 25

+1 y

I am loving it. Yes.

1

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ThePundertaker Follow
Guru Age: 25

+1 y
2.7K opinions shared on Other topic.

Yeah
I think so

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Home > Other > Questions > McDonald's::Is "I'm loving it" correct grammar?

McDonald's::Is "I'm loving it" correct grammar?

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