1. Connectors make change happen through people. They galvanize people. They’re natural hubs. They love connecting, and are all about people. They think “Who do I know who knows this, who has done this, who can I connect you with?”
You might be a connector if:
* You are constantly referring people to the right expert or service to solve their problem.
* You love networking and talking with people, just for the sake of it.
* When you’re talking to people, they say, “Wow — you know everyone.”
* Stories you tell always focus on the people, not ideas.
2. Mavens make change happen through information and ideas. These are the people you ask whenever you want to know about anything — they’re always the people in the know. They’re builders, engineers, process folks, and system folks. It’s all about ideas and information.
You might be a maven if:
* You often feel overwhelmed because you have so many big ideas to unpack.
* You’re often frustrated by how “thin” a lot of information seems.
* You can get lost for days working on one idea, or spend months happily exploring the depths of one idea.
* Your expression is largely about ideas and information, rather than about people.
3. Persuaders are storytellers and masters of persuasion. They can take an idea, make it sticky and accessible, and position it to get a tribe behind it. They have an uncanny ability to get you to buy into whatever they’re selling, whether an idea, a plan, or product.
You might be a persuader if:
* When you talk about your next project, people are instantly hooked.
* You sell things without meaning to (services, products, ideas — it doesn’t matter what.)
* You love the chase of getting someone to agree with you or buy into whatever you’re selling.
* It’s really easy for you to get hooked on sticky ideas, products, and services.
* Stories have zing, and the information and people support the idea.
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