Girl tries two Tinder profiles: One where she tries to look her best, and one where she tries to look ugly. Fascinating results!


So a YouTuber by the name of Alyssa Ruby decided to go on Tinder for the first time.

She wanted to test the difference between an ugly girl’s experience on the app and a pretty girl’s experience on the app. The way she decided to do this was to try her best to look ugly in one profile and then try her best to look pretty in the other profile and compare which got more matches with the same amount of swipes.

Here’s the video:

So here’s the quick summary. The ugly profile got more matches.

I love this result.

The reason I love it is it supports my theory that the 80/20 theory where 20% of guys are getting 80% of girls is wrong.

I also love that she seems kinda offended and hurt at realizing that just maybe guys are just swiping on anything with boobs. And that’s exactly what I think is going on.

Tinder data shows, unanimously, that women get way more likes and much higher match ratios than men. And that women swipe right way less frequently than men. And by way more likes I really mean way more. They get somewhere between 4-10x as many matches per swipe than men. Combine this with statistics that male sexlessness for men under 30 is skyrocketing exponentially with female sexlessness under age 30 remaining constant you get the 80/20 theory that somehow 20% of guys must be having sex with 80% of all women. But I’m no longer convinced. Why?

Two reasons. One, hot guys only get at most a 25% match ratio on the app. And it’s probably somewhere between 15%-25%. Average guys get about a 1% match ratio on the app. Each hot guy matches with different women. Not the same ones on every profile. But the same cannot be said for women. They’ll all get liked by the same men regardless of who the girl is.

And two, and this is what made me sure I was right, when the same girl made an ugly profile and a pretty profile the ugly profile got more matches than the pretty profile in the same number of swipes for each.

All this suggests that rather than a few guys getting all the girls, all the guys are swiping indiscriminately at all the same girls above a certain minimum threshold that probably only requires one not be overweight, have boobs and not be dead.

Thus, women can actually all have exactly the same men like them all at the same time. Effectively making it as if the swiping process never happened! Think about it. Say we had a bag of colored ping pong balls and we wanted people to choose the color ball they wanted by looking at cue cards with photos of the available balls. They can either like or dislike the cue card to save their preference. Then the ping pong balls can choose among the potential people by seeing photos of the available people on cue cards. But their choices haven’t been narrowed down at all cause all the people all chose all the ping pong balls.

So anyway, the ping pong balls don’t choose like the other group. They each pick different people, with the occasional accidental overlaps spread out somewhat randomly.

Each person is chosen by very few ping pong balls, if any at all. While all the ping pong balls are all chosen by tons of people. And yet, no particular person is getting all the ping pong balls. That’s because all that happened was all the people in their end chose all the same ping pong balls in the beginning. Literally makes no difference.

The people the ping pong balls choose are distributed somewhat randomly with occasional small overlap. And also has nothing to do with the way that people all chose all the ping pong balls.

I believe this is exactly what’s going on with Tinder. Girls have a lot of casual sex, but they don’t have that much. More than guys? Yeah. But one girl sleeping with with the entire male Tinder population, or the entire hot guy male Tinder population? Nah. I don’t think so.

Think about it. A girl with 700 matches could have sex with 700 guys. But how often does that happen? (Read: like almost never). How many matches do hot guys get when fake profiles are tested? 15-25%, not 80%. Even if all the girls of that 15-25% fuck him, and maybe they do, that’s a far cry from 80% of all women going after 20% of all men. More like 15-25% of the available women accidentally overlapped with each other cause’ this one guy was widely appealing in that way.

It could be that for any and all overlap, it happens always with a hot guy. Sure, but does that mean 80% of women are going after 20% of men?! Well, given make sexlessness is 30% this year for men below 30 and 18% this year for women below age 30, it is possible that 12% of women’s choices are a overlapped randomly across 20% of men. But that’s still not the same thing as saying that 80% of women want 20% of men. In which case 78% of women are sexing 70% of men. That makes much more sense.

Again, more evidence to suggest that the 80/20 rule does not apply.

Can 25% add up really fast? Yeah. Take 1,000 swipes and you get 250 matches. Most men will never have sex with 250 girls. But maybe a hot guy could. Sure. But 800 girls out of 1,000 swipes?!? Nah. Not happening. Definitely not 80%.

Girls going after 20% of guys?!? 200 men out of 1,000 swipes (some girls maybe, yes). Most girls?!? No. I don’t think so. Many girls tell me they are either in the 10-20 range, or the 20-40 range. Rarely more than that. We’re they all super hot guys? No.

When asked, most people with high partner counts (20+) responded in a poll that the majority of their sexual partners were average or below in looks. Again, more evidence to debunk the 80/20 myth.

I just don’t see it adding up or playing out. The only possible way it could make any sense is if the same guy gets a bunch of virgins. Then, maybe. And that might actually happen irl. But I thought most girls lose virginity in relationships. Which makes it very hard to pull something like this unless the guy was a serial cheater — which could very well be.

But outside the virgin hypothetical I don’t see it being a possibility.

Kinda terse and whatnot but there ya go. I will be testing four profiles in the future. One hot guy, one average guy, one hit girl and one average girl and all do the same number of swipes on all of them and compare the results. I need to do it for science! Stay tuned.


Girl tries two Tinder profiles: One where she tries to look her best, and one where she tries to look ugly. Fascinating results!
Add Opinion
13Girl Opinion
32Guy Opinion

Most Helpful Girl

Scroll Down to Read Other Opinions

What Girls & Guys Said

  • OlderAndWiser
    I have always assumed that the 8/20 "rule" is just an excuse used by socially inept guys so they don't need to take responsibility for the fact that they are social failures. Much easier to simply blame your failures on women having unrealistic standards; nest step: send in your dues to MGTOW!
    Like 2 People
    • Unit1

      😂 🤣
      "Much easier to simply blame your failures on women having unrealistic standards"
      Oh well. This does sound sort of like me (minus the blaming part i suppose). MGTOW. com here is my inquiry 📜

    • Robertcw

      I mean, yeah. But what failures? You just upload a photo, write a little bio and that’s it. There’s not really anything to fail at.

    • That is one of the failures! You think you can upload any photo and write anything in a bio and a girl should just fall for you. There is an art to posting an attractive profile.

      I am an attorney but I never reveal that in my profile. I'm 64 years old, and am average in the looks department. I have done online dating three different times in my life and never had a problem getting dates because I learned how to present myself in a way that would attract female interest.

    • Show All
  • MrOracle
    No one said that the 80/20 rule applied specifically (or exclusively) to Tinder - Tinder is a unique environment with a specific subset of people.

    Also, the 80/20 rule talks about the single people HAVING CASUAL SEX - it excludes the people not single, or not having casual sex at all. That right there makes a lot of your assumptions and subsequent math invalid. Sure, it's still probably not exactly 80/20 - that's a generalization - but it illustrates that of the people having casual sex, it's a relatively small group of very attractive men who are having sex with the much larger pool of women (but, still, limited to women having casual sex - it's not out of "all women").
    Like 1 Person
  • DDpsy
    "One, hot guys only get at most a 25% match ratio on the app. And it’s probably somewhere between 15%-25%. Average guys get about a 1% match ratio on the app. Each hot guy matches with different women."
    Those two stats alone do not say anything that either confirms or disprove the 80/20 premise if we do not know the total number of matches that happen , the real proportion of hot guys and the number of actual swipes the two groups do.

    If we do however use 20% as the percent of hot guys which I don't think is so binary and if we assume that all men swipe roughly the same number of times. The premise kind of holds.

    If every hot guy gets 15-25 matches for every 1 the non top 20% gets then for every 100 guys we have.
    20*(15 to 25)= )=300 to 500
    Then we get 300/380=0.78 to 500/580=0.86

    So if the proportions would be so clear cut that the top 20% get 15%-25% matches and the rest get 1% matches the top 20% would get 78% to 86% of all matches. Provided they all swipe the same number of women. This assumption is probably not true but probably not very far off either.
    Like 1 Person
    • Robertcw

      Good points. You should test this out.

  • Glue-Sniffer
    Obviously, anyone who sees the bad make up pic knows this is a joke.
    She should have gone with uncombed greasy hair, a few zits here and there, dark eye rings or eye bags, a few acne scars, and bad eyebrows instead if that silly make up that only makes this look like a joke.
    This is not an experiment this is a another silly YouTube hungry for fame.
    Like 7 People
  • devilman666
    The 80% going for 20% isn't meant to be exact on the numbers or even necessarily close, it is about the statement. High percentages of women are fighting over the highest status/above average males to the point that average and below average males will swipe right on anything that resembles a woman in the hope that they get laid. They dont try to go for the attractive woman, if anything, then I think this shows that average men are more likely to go after an ugly girl because she is more likely to be into them.

    I think the most importsnt demographic/statistic here is males swiping right 45% of the time and women swiping right 14%

    Take a look at this too
    Like 1 Person
    • I'm not necessarily agreeing with the 80% 20%, but i definitely think this inequality exists to some extent, where high percentages of average males are fighting over below average attractive women where as high percentages of average and above average attracive women are fighting over above average attractive men.

    • Also, this social experiment is a fail. I just watched the first couple minutes if the video and she seems to be swiping right to everything. This will obviously screw over the data in terms of the 80%20% rule because she is saying yes to all men. Of course when you swipe right only 15% of the time you will get few matches and messages.

    • Basically, she got more matches because she swiped right to everything.

  • blondfrog
    I remember reading a reddit thread with a lot of comments about Ok Cupid. It basically said the same thing what you just said, but about OKcupid. Dating sites aren't effective for men, but effective for women, but for the wrong reasons. Men actually try to get dates on their with very little success and most women use datings sites just for the attention. Women by choice don't date or have sex with most of the men because it's too risky or and they don't like most of the guys they match up with.
    Like 1 Person
    • Robertcw

      “or and they don't like most of the guys they match up with.” I know this is true. Girls have showed me their likes on okcupid and they don’t like what they see most of the time.

  • RustyTinCan
    Yeah, Tinder's a terrible way to find whatever you're looking for in my opinion. I've noticed that both guys and girls on there tend to have poor quality profiles, so if you're like me and you don't swipe on girls indiscriminately, you tend to be competing for the more interesting and attractive women on there when they get so many matches that it's not really practical for them to look through all of them.

    If I remember right, let's say 60% - 80% of profiles were something along the lines of "looking for my The Office romance", "idk just ask", or "give me your money", so I was naturally swiping on 60% - 90% of profiles. As you can guess, I got few matches and they never went anywhere.

    in my opinion, if you're a guy (probably even if you're a hot one in the eyes of many women), the odds are stacked against you getting matches even if you really lower your standards and if you're a girl, you're probably swimming through dick pics and bad pickup lines in the DMs. I suspect there are a number of reasons for this, but a big contributing factor is Tinder's fundamental design, which tends to favor flashy profile pics and a metric shit-ton of pickup lines. Really, it's like speed dating but without actually talking to a majority of the people involved.

    Thanks for the MyTake, by the way; from what I've seen elsewhere, this seems pretty solid.
    Like 1 Person
  • BeMuse
    In one she was a bland unattractive girl with normal make up. In another she was a bland unattractive girl with a sense of humor that made her make up look ridiculous to get attention which made guys laugh. Thus she won on personality alone with the “ugly” and lost by being bland and average on the “pretty”… That’s all there is to that… She peacocked...
    Like 4 People
    • Interesting. Now which would you prefer?

    • BeMuse

      @Supernatural_fanatic I don’t find her attractive looks wise. She did make me laugh with the funny make up though. So she scored 1 brownie point like that.

    • BeMuse

      But that’s what peacocking is all about, be bright, be loud, be scene. Guys use confidence, humor/wit, intelligence, etc. all the time to be scene. Guys respond to that sort of thing as well...

    • Show All
  • monkeynutts
    I think your reading into these numbers and inventing reasons for these statistics. Most girls will tell you they get a lot of hits, but 90% of them are rubbish time wasters, just after sex, they lie about their occupations. Look nothing like their profile pictures.
    Like 2 People
    • Robertcw

      “just after sex” it’s a freaking hookup app. I don’t understand why this surprises people.

    • All dating apps are the same.

    • Robertcw

      Not really.

    • Show All
  • SjE78
    tbf Tindr isn't exactly the best place to do a test like this, and for those of us who've used dating app's over the years, it's hard to swipe on anyone and make it meaningful or a reasonable choice if all you get in their profile is

    "I hate hi, hello, hey" or pretty much any form of greeting...
    or some other bs that is supposed to be in the 'About me' section I wanna learn about some one and hopefully be able to approach them but many profiles are filled with either nothing or so much negativity which makes them unapproachable that it tends to turn off any of our interest in them...
    as for the many many many who are only interested in hookups but claim they are interested in 'only' serious relationships, yes i met so many of those online it's almost like a damned pandemic...
    and then the worst are the scammers who seem to manipulate you into feeling sorry for them to then try and get money out of you...
    met so many of those too, unfortunately the issues are that those sorts are getting smarter and more mistakable for actual genuine profiles, sure some or most of them you can see through their profiles and spot them, but nowadays it is much harder to do so...

    I have had both equalling results in both online and real life dating methods
    and the one's i only see a pic of if i like something about them physically i click maybe (if the option is there) or pass or like most the time though if they dont have anything about them i click pass...
    if i gonna date or be with anyone i wanna get to know them first and the 'about me' section gives a rough idea of whether they are compatible or interesting enough to make that choice

    if it's only got "Ask" or "just ask " and when I ask, and get the usual "Stuff" or "why you ask?"

    then yeah that's gonna be a no from me
    • Robertcw

      I think ordinary dating has always been way easier to get and find. Hookups are way harder.

      And that’s why Tinder is hard. Guys on the app aren’t necessarily looking for actual relationships. They could just find someone in real life for that. They want multiple people coming over each week.

    • SjE78

      thing is with ordinary dating and online dating... each method works for specific people where as the alternate doesn't, I've know women on Tindr who have found their life partner's and even settled down with... not all are out for a hookup, as for guys have a couple of friends on there who one met his girlfriend on there and the other isn't having much luck... but like any dating app or in real life meet ups etc you can get the same results from both or get varied results depending on what you looking for and availability of who is genuine or not

  • standardguy
    Well. That was a long expertise. Can I deduct from it that in a society where sex outside of a marriage would lead to death penalty would lead to a lower number of se less men under 30 years? So modern liberal society is harmful for the male sex.
    LikeDisagree 5 People
    • Robertcw

      Uhh, I think what I was saying is that instead of a few hot guys competing for all the girls, it’s actually a lot of guys all wanting all the same girls but the girls choosing men highly specifically.

      The point here is that guys swiped on both her profiles, and the ugly profile got more matches suggesting that men are swiping indiscriminately.

      That explains how women get so many likes. Point is that’s not meaningful because they’re all getting liked by all the same men, which is what you’d expect.

      It serves as an ego boost to girls, but it shouldn’t because the swipes from men are nearly meaningless.

      Now, girls, on the other hand, swipe on guys less frequently. And since we know hot guys aren’t getting tons of matches, or not as many as I thought, then it becomes clear that the notion of a few guys getting all the girls is a facade created by the illusion of women drowning in hot men.

      In reality it’s just all he men like her profile, and she likes about 25% of the hot guys back and about 1-7% of the average guys back. And there isn’t a whole lot of overlap between who girls find hot or else hot guys would have a match rate well beyond 25%.

    • No_Archons

      Modern liberal society is harmful to the male sex, correct

    • @No_Archons Trumptards blame the liberal boogeyman (or boogeywoman) for everything. Sadly for them, it's a schizophrenic delusion :(

      The Trumptarded community is the saddest community on planet Earth.

    • Show All
  • ForbesMagazine
    However, in March 2015, the website Medium published a statistical analysis quantifying the degree of inequality on Tinder as a dating market. The analysis concluded that "the bottom 80% of men (in terms of attractiveness) are competing for the bottom 22% of women and the top 78% of women are competing for the top 20% of men.

    The Gini coefficient for the Tinder dating market based on 'like' percentages was calculated to be 0.58. This means that the Tinder economy has more inequality than 95.1% of all the world's national economies. In addition, it was determined that a man of average attractiveness would be 'liked' by approximately 0.87% (1 in 115) of women on Tinder."
    Like 1 Person
  • Kas19
    I guess that explains why I got like 400 guys interested in me after a few days of signing up on POF.
    Like 2 People
    • Robertcw

      You are lucky to be a girl. You could literally have as much sex as you want. Literally tonight. It's actually comical how vast the gap between men and women is when it comes to options. Just message 50 of them, you could have 30 over in a snap of a finger.

      Would appreciate if you could share what attributes cause you to pick from those 400 guys, so that I could boost my odds.

      by the way, you're not really ugly in your profile photo. Men define ugly much more realistically.

    • Kas19

      I don't know about lucky. A lot of men react terrible after being rejected (rape and murder threats, insults, etc.)

      But I see what you're saying.

      Yeah, I'll go through them and get back to you.

    • Kas19

      Okay so um, it is actually over a thousand... uh... I don't know if I'm gonna go through all of them...

    • Show All
  • themomo84
    Tinder is about sex, not about getting to know someone.
    Like 6 People
    • manmeat


    • HereIbe

      @manmeat, and true.

    • Robertcw

      @manmeat what’s wrong with you man. Are you opposed to that?

    • Show All
  • aannddrreeaa
    I think this video is kind of bad in execution. Of course no one is going to want to go out with someone who looks ridiculous. She should've done it when she's all made up, good clothes and hair vs when she isn't wearing any makeup and "frumpy."
    Like 2 People
  • Dragonstarterplus
    Experiment is kinda flawed since i think its just based on swipes on Tinder. Im sure most men have figured out its best to just right swipe any female you find remotely attractive and then go from there. There's no usewasting time reading the profile of a girl that might not even right swipe you to talk to her. So basically men have learned to just right swipe any thing remotely attractive
  • Red-Blaze
    I have to say that at least from the video can't take much
    Main issue is she written the "ugly" profile and give photos of it that together really just look like a joke, its pretty clear its makeup done really bad, and with the text below it looks like its a joke
    Meaning that over all most will likely think she dose not look bad, and that its a joke how it looks there
    So ya they will contact her as of that

    I really don't think that this shows much on anything at all on the matter, and beside that its on a dating app, that shows very little over all, if I got it right one of them even faked there location so they can't really meet, so as much as I can guess sounds like some of it is not going any where

    Its a cute idea, and the myTake is interesting but just from the video I really take nothing really
    LikeDisagree 5 People
  • mistixs
    She's not ugly in that picture though. She just looks silly
    Disagree 1 Person
    • Robertcw

      Yeah. But it’s hard for any girl to be ugly.

  • CandacePerry
    I tried a one dating app called meetme but didn’t get me any where. It was all idiot guys l by the way the i already been cheated on by more then once in my past relationships experience. I therefore probably why I prefer to find a guy that I know from a friend profile.
  • UnknownGagsUser
    Sometimes pretty chicks on tinder you see just some fake account so guys actually smart these days lol
    Like 4 People
  • Show More (24)