Why many women have Dating rules? Guys have them too?

I just saw a book called "The Rules" for sale. It was written by a bunch of women teaching rules to get a man to marry them by using advices from their grandma days.

WHAT THE FUC*? PSYCHO MUCH?
Why many women have Dating rules? Guys have them too?
Why many women have Dating rules? Guys have them too?
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