1. Oral sex
Lots of men love blow jobs, the whole appeal of how "hot" it is when a woman does that for a man. However, a man should be willing to reciprocate and make sure that at the very least he pleasures her. It is not "beneath" a man to cater to a woman and her needs. In fact, a man should derive pleasure from making his woman happy.
2. Hold your purse
No big deal with a man holding a woman's purse. If you're out shopping and want to try on a few clothes, a man shouldn't make it into a huge deal if he has to hold your purse for a bit. Everyone knows that you have a woman... and that the purse isn't yours!
3. Meet your friends
If a guy isn't willing to hang out with your friends or put in some effort towards spending time with people that mean a lot to you, then he simply isn't worth your time.
4. Watch a chick flick
Again, watching a movie that you want to see, even if it is a silly one, isn't going to kill him! It is not a big deal and i'm sure you put up with watching his action movies, or video games. So a relationship should be equal.
5. Admit when he is wrong
This one is huge in my books. A man should be willing to admit when he has made a mistake and is wrong, especially during/after a fight. The last thing that you need is someone who is not empathetic and views his pride as more important than your feelings.