Makeup makes ugly people uglier?

I notice this because I work in fashion. I don’t understand why some people put on makeup when they don’t have the face or bone structure for it. I think makeup is made for natural beauty faces. I think ugly women should not wear makeup. It just highlights how ugly they are. I think that very light makeup suits an unattractive face. The only women who should be in heavy makeup is a natural pretty face. Makeup brands make millions off of ugly women buying makeup. It sounds harsh but I just noticed this. What do you think?

Makeup makes ugly people uglier?
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