Is this a sign of more than friendly interest?

We're already rather close friends for last few years but I feel we're getting even more so.
He started calling me babe. Last time I was at some birthday party he asked me to send him some pictures. He said nothing at first, but few texts later he said: "You're looking younger and sweeter... you radiate... you glow... you smell great💦"
ME: Radiate like Chernobyl?😂
HIM: " Much more"
ME: hmm, thanks... I think... since I never know with you... if you're kidding me
HIM: I like to make you think... that is the goal
HIM: No joking
He also said: "You don't know what you're doing to a man"
Is this a sign of more than friendly interest?
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