In the news today! A new fashion topic is all people are talking about!
We all know plenty of photos are retouched, in fact, I'd wager ALL of them (on adverts) are. They make us expect perfection out of people who are, by definition, far from it.
Usually the retouching is made to make the person look thinner, leaner, with strangely unattainable proportions.
When a photo is retouched (to make the person look thinner), or a video, on some kind of an advert - people will be warned with the words meaning "edited photograph".
They believe this will help people with body image issues and those who desperately want to chase the photo-shopped image of a person they can never be, no matter how little they eat or how much they exercise.
This has a little something to do with body image portrayal in France in general. If you're overweight you are considered less employable (and easier to fire) than the skinny person and a lot of people 'believe' that fat people have a lower IQ. Shocking. I know!
With over 50,000 people suffering from anorexia in France, thinness is revered...
So my question here is: Is this advert warning supposed to promote a healthy body image or is it supposed to jump-start a whole new body image problem for a newer generation?