Why does my guy friend flirt with me every time we're together but deny it and go cold?

Anonymous

He's always staring at me, he's held my hand, tells me we're going to go out, took me out and said let's just enjoy the night together, told me he thinks I'm cute, always hugs me close, teases me, gives me nicknames, etc. Whenever we try talking about it he's cold. I've given him every option from saying we don't have to be friends, telling him he's like a brother and trying to just be like siblings, etc. He says he wants to be friends and not just because of our families, but then he says we'll never be close friends. I don't know what he wants from me and I'm super stressed out. He won't talk about the flirting and he won't stop and just act platonic. What do I do? Guys POV requested.

Why does my guy friend flirt with me every time we're together but deny it and go cold?
3 Opinion