Why do guys talk to multiple girls at the same time?

Haileevvv
This guy started talking to me and I told him I just wants to be friends. He said that's fine and still flirts with me which I though was cute. However he just texted me saying I should maybe stop texting him cause he has a girlfriend. I'm not mad because I told him we were only friends, just a little hurt cause he doesn't want to talk anymore.
Why do guys talk to multiple girls at the same time?
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