Is like if they try to fool people by showing that skinny people is into the fast foods lifestyle.
I honestly see it as an insult for not showing the reality of the situation.
As humans we are attracted to things we cannot be. Plus size people are awesome and there is always the say "Don't judge the book by it's cover"
In a way I think it is a marketing scheme to make it seem less harmfull. If there were obese and plus size people within fast food commercial it would show directly that the food they sell isn't completely healthy. But however when advertised with fit people automatically mentally it makes it seem less harmfull. Also we live in a sensitive world these days. If fast food commercials did have obese people the company would be dealing with a lot of hate comments on social medias also lots of misunderstandings.
Fast food doesn’t make people fat. The circumstances around why people choose fast food makes them fat
Eg lack of time transportation price food deserts etc...
That I said I’m all for a wider range of body shapes and actors being included in all advertising
Lol. Fast food doesn't make people fat.
Please, get serious. You are talking like the coca cola spokesperson telling congress cola is good for someone because it helps them reach their daily water intake. (Search it up)
If you have a cheeseburger you’ll be fine. If you have 12 cheeseburgers then there’s probably a problem. Just like if you eat 12 salads you’ll probably have a problem
If you overeat you'll get fat. That's it. I eat junk and fast food more than anything else and I am still the furthest thing from fat. If anything I could use more weight but I just don't overeat.
@ciitruskiwi makes sense!
Belle: Alright so, obesity is the cause of several factors.
I will admit the circumstances around why people choose fast food make them obese.
BUT, you can't deny fast food make you obese and unhealthy. Denying that is unlogical when all the data shows that just eating a single burger can have a bad impact in your body for a week.
And thank you for understanding that those ads need to show the truth.
Triple Ace: same explanation as belle.
Ciitru: please be careful! Because of our metabolism and genetics some people tend to eat too much and not get fat, but your body runs as well as the fuel you put in. If you feed your body garbish, your body will look ok right now because you are young but your insides will look like garbish, until you clean it up. Same thing happened to my brother, he is like 6ft and skinny but he is so much junk food that he often gets dezze and deals with heavy breading. I am not trying to prove. Point here, I am just asking you to reconsider your lifestyle.
If there’s one thing I’ve learned it’s that people have different needs and different diets. One size and one diet do not fit all OP
Asker
I know. One day I won't be so lucky but right now as a college student, fast food is cheap and fast.
That doesn't attract a lot of customers. If I have a business, I want to maximize the amount of customers I have. If I put on an ad that sends the message "out of shape people like this", I'll have almost no customers.
Besides that, the way a person's shape is shouldn't really matter in these commercials. Average and skinny people eat fast food all the time. In fact, the 'average body' look is the average customer. I work as a fast food manager and I can say honestly that we get a large range of customers, and only a handful are in noticeable bad shape.
I'm thinking more like a warning from the Surgeon General in the corner of the screen. "Caution, may cause obesity, type II diabetes, bowel cancer, morbid obesity, gastrointestinal reflux disease, etc.
Big business is poisoning you for profit, and not just the fast food companies but nearly ALL food producers. In addition to the added salt, sugar and fat, there are more than 8000 food additives used in the food industry---most of them unnecessary to your well-being. This does not include the dozens of pesticides.
~JSmith
Opinion
80Opinion
This is a touchy topic for the morbidly overweight because for some, it's not overeating/binge eating that made them this way. Stress is also a contributing factor. Depression is a contributing factor. Thyroid/glandular issues can play a hand as well in obesity.
In my opinion, I don't think we should include the obese in fast food commercials. It produces a blanket stereotype that this is what obese/fat people often do. I don't think making it a requirement is a good idea.
My thoughts on it are influenced by my disdain for the "body positivity" movement. You know, that movement of "fat acceptance" that is supposed to make women feel good about themselves and make them feel accepted and, thus, empowered about their size with little regard for the fact that obesity opens up the door for many more health-related complications such as diabetes, increased risk of heart attack, possible amputation of a limb or two, sedentary lifestyle choices, more binge eating, etc.
Of course, that's an entirely different topic. I just wanted you to understand why I do not approve of the requirement that obese people should be included in fast food commercials.
When are people ever going to grow up, pretend they are adults, and take responsibility for their own actions? Fast food companies have every right to exsist, and advertise any way they want as long as they don't lie. Do they claim that only skinny people eat there? No, just saying they can too. If as an adult someone can't understand that fatty foods, lead to a fatty ass, they deserve it, as well as the heart attack that's following close behind. Thin the herd I say. While we are at it, let's get God to make a PSA about not staring into the sun. He made it, it's his fault if I damage my eyes, right? Grow up america, and just dont buy the crap then.
1. Do you really need to see Huge Heifer or Rolza Phat on a commercial to know that Big Macs are not health food? Anyone who does not already realize that is probably not amenable to further education.
2. I cringe any time I hear the argument made for additional government regulations. Government regulation of our lives is not what the founding fathers envisioned. If we don't like what MacDonald's is doing, we can let them know by not patronizing their business.
3. The fact that people do not boycott MacDonald's proves that this is what the masses want. Are you suggesting that we should force people to engage in "healthy" behaviors, regardless of their individual choices and preferences? I think people should have the right to make bad choices because, if you are granted the freedom only to make choices that others deem appropriate, you have not been granted any freedom at all.
You can be skinny and still eat fast food, everything in moderation..
As for would it be effective? Doubt it.
I think in the UK cig boxes have pics of lungs after a person died from lung cancer. Really gross but I am not sure they really reduced the amount of people smoking.
Also, there is no incentive for a company to advertise the adverse effects of their product. So I am basically saying I would rather mcdonalds use only skinny beautiful people instead of the FDA or some other government entity forcing Mcdonalds to use their real customers.
Yep they do, they have pictures of lying lungs, dead bodies, babies breathing in smoke etc.
I think the same goes for McDonald’s as it does for smoking. If someone wants to do it they are going to do it regardless of what the packaging or advertisement looks like
Right. So the question becomes how many people does it actually drive away. Id say very few.
Exactly. Very few!! I’m a smoker and I don’t care what’s on the box 😂
Plus people don’t just eat one McDonald’s and magically become fat. Everyone’s knows this
Moderation and all that jazz
They don't fool people. They try their best to sell their product. You see the reality of the situation when you go there. Just like you see it when you grab your burger and feel how flappy it is. Companies can lie to their customers however they like. It's up to you if you want to go there. No, seriously: if you had any ki d of shop, would you take photos and measurements of your customers to accurately portray them in your ads? Or wouldn't you hire the kind of people that make people buy your stuff? Little tip: many people tried your business idea. No one knows those companies names though
Kinda like the cigarette packs now, and all the scary pictures they have on them. I guess so, but its an advertisement and such a huge company isn't gonna unpromote itself. Maybe they should just at least use average szed people, a mixture of some chubby people , just not all stick thin. And like actually incorporate healthier options or sth
Commercials are Made to influence people into buying a certain product. Having skinny people advertise fast food restaurants causes more people to shop their. If they replaced them with fat peoples, less people will purchase food from them thinking that it will cause them to be fat/gain weight
It's not exactly good marketing. From a marketing perspective, anyone who did that in a fast food commercial should be fired. Fast food places have been trying to fight against the unhealthy image for a long time. They sure as heck aren't going to perpetuate that image.
fast food doesn't get you fat dude lol... over eating does
you can over eat broccoli and still get fat...
I eat fast food all kinds... but I don't over eat during the day... so if one combo is 1200 calories, well too bad... I only have 500 more for the day for example
I don't know about a "requirement" for any demographic, unless that's the main audience you're trying to sell to.
And I look thin. I go to fast food joints a lot - though to be fair, I usually get a water, (once in a while a pop) and that's it. Maybe twice a month I'll get something to eat.
Well didn't McDonalds sponsor the Olympics at some stage? If that can happen, I don't see much hope for any honest adverts. Id love to see an iPhone advert where some guy who is working on the phones jumps through the window to try and kill himself, lands on the nets they have and gets dragged back to his post
Some people who are overweight may take offence to seeing that, therefore starting protests and arguments which shouldn't be in place from the beginning. Every individual person should be included and have the same opprotunuty as the next but it would cause lots of controversy
Don't know why people are bitching about this so much. Seems like a reasonable idea.
I know man, is like the cigarettes commercials now have a cancer warning in them.
But fast food dont say anything about the food causing obesity or health problems.
If they are not legally required to do so, of course they won't.
But I can imagine it not being required to put "unhealthy and can cause obesity" on it because that would be required on almost 50% of the food out there.
Besides, it's only unhealthy in large proportions, which only makes the case harder.
It sounds like fat shaming though.
On the other hand, they're advertizing the product, not forcing anyone to subscribe and eat fast food 24/7 or drink gallons of soda and ice cream everyday. Besides, there are a LOT of other unhealthy foods right on your regular supermarket's shelves, some even openly advertized as healthy.
@update
Most people are aware of the repercussions of only eating fast food or sweets. Conversely, what would be the message of putting obese people on the ads? Mcdonald's is the obese people's club? Not necessarily. Besides, many obese people may not even like Mcdonald's and not want such association.
I would be more concerned if you said Mcdonald's has this policy of not hiring obese people to protect their own image or something.
Additionally, what is your opinion on other fast food chains? On the large amounts of salt, sugar and other artificial ingredients the government allows to be added to regular food everyone ends up buying and consuming unsuspectingly?
Congratulations, you don't understand jackshit about the purpose of commercials.
To be honest they should have them in commercials. It wouldn't have to be in every commercial but since they're such an important part of the custom base they deserve to be represented.
To be fair food commercials always lie its not just McDonald's its pretty much all of them.
its a product as much it's killing people regretably all court decisions on the matter say that people have the right to choose better and have greater responsibility about their health, and that means you can't expect companies to not want to advertise themselves well, and stay marketable
There should be I’ve actually said this before and they should air them during the day so kids can watch them
Yeaaa, and they should make that clown McDonalds fat too.
There is no way he can be living off burgers and be that skinny.
Yes...
This is totally unrelated but, in Canada, cigarette manufacturers were asked to put warning labels on the packaging of all cigarettes, which shows a few of the worst effects of smoking. Do you know what it did, next to nothing. People still smoke, some quite excessively. My point is that I'm not sure your idea would work. People will do whatever they wanna do regardless of knowing the bad effects or not.
You can also add your opinion below!
Most Helpful Opinions