Why would a guy think EVERY woman is in love with him, and brag about rejecting women?

Anonymous

Why does this guy I know think every girl fancies and is in love with him? He's quite attractive to be fair but not drop-dead gorgeous or anything. But he goes around treating (attractive) women terribly and then brags about rejecting them, and them being "in love" with him when he didn't want them. He also takes pride in leading girls on; he'll say he really likes them and then will talk behind their backs and try to humiliate them before rejecting them.

He's in my friend group; he's come onto me and he said he "always gets what he wants" which makes me feel weird. I find him really gross but he probably thinks I'll fall for him as well. Why is he like this? I already know to reject him by the way.

Why would a guy think EVERY woman is in love with him, and brag about rejecting women?
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