Is rejection personal?

Bluemax
I have often heard people say something along the lines of "rejection isn't personal," or "don't take it personally if someone rejects you."

I've always thought this was rather odd, as I can see few things more personal than rejection. Now because it's personal doesn't mean it's bad, but I find it hard to see how not liking a person romantically or otherwise isn't personal.

However, I could be wrong, so I'm open to hearing what y'all have to say about it.
Is rejection personal?
8 Opinion