How can I make it not itchy?

This is kind of embarrassing. Well I am young and I usually don't care how much, um hair is "down there" because I don't have sex so I don't see any need to make it look nice for anyone but me. I tried shaving it once to see what it looked like but it was too much trouble so I just let it go. But now it is swimsuit season and I can't put on a bikini bottom because there is some hair on the sides that shows. So of course I shave it off so you can't see it. But the only problem it is itchy. I don't want to get it waxed so my only option is shaving. So, how do I make it so it isn't itchy?
How can I make it not itchy?
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